SEO Enhancements

Have you ever wanted to be able to improve your visibility on the Internet without needing to spend a lot of money on an SEO guru?  That’s pretty much anyone out there that wants a website.  I’m going to glean a little bit of knowledge that I’ve learned along the way in creating this site as well as some things that you can do over time to continue to drive your SEO.

What’s SEO?

Granted there’s at least one person reading this that is wondering what SEO is and why it’s important.  Well SEO stands for Search Engine Optimization.  It’s a fancy acronym that means making your website able to be seen by as high up in the search engine rankings as possible.  For example, if you put a business like “Graphic Design” in Google, you want your business to be on the first page of the search or as high as possible to gain the most business.

Are Keywords Important?

Keywords are the important words that people may search to find your business.  In order to optimize keywords for your site, you first have to identify what words people may use to search your business.  Secondly, you’ll need to strategically place these words throughout your site in headlines, titles, and other relevant locations that a search engine will look for them. The one thing though that you want to be careful about in regards to keywords though is to make sure you don’t overuse them as that can then cause your site to be downgraded.

Does Social Networking Help?

Social Media / Networking helps to be able to create backlinks and overall networking to your website.  A really important thing to do is to actually link your Social Media to your website as it helps to drive traffic and thereby improving your SEO.

Blogging is Great for SEO

Do you have something to say or have advice to share to any current or future customers?  Then you should start a blog for your business because it’s a great way to improve your SEO.  With blogging, you can use keywords within your blogs to drive your SEO.  However, a really important thing to understand about blogging is that if you do it frequently enough, it’s also showing the search engines that your site has a heart beat.  The more active your site is, the more attention it gets.  So if you aren’t a blogger, you may try to find a way to start doing it to help you SEO out!

These are just a few of the ways to help improve your SEO. The best part about them is that these are free ways to do it. You just have to be able to be patient and put in some time to reap the rewards of future attention!

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