Dive Chics

Image
Image

Dive Chics Project Details - 

Focus - Brand Identity / T-shirt design / Tank Wraps                                               Location - Jacksonville, FL

Dive Chics realized that the female diver was not being represented so they wanted to create an apparel line focused on the female diver.  I started by creating the branding with the dive flag symbolism and playful lettering that incorporated some water bubbles. Next we created a line of t-shirts that focused on sea creatures.  Along the lines, we did discover some designs that lent themselves to a men's shirt so the off brand of "Spearheads" was also created.  Many of the designs were taken used in the creation of tank wraps as well.

Image
Image
Image
Image
Image
Image
Image
Image
Image
Image

Check out Dive Chics today!